BA (Hons) Business Studies with Foundation Assignment Help
01 Feb 2024
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Assignment Brief
Course/Programme: |
BA (Hons) Business Studies with Foundation |
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Level: Foundation Year 0 (Level 0) Year 2 Level 4 Year 3 Level 5 Year 4 Level 6 |
Year 3 (Level 5) |
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Module Title: |
Digital Business |
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Module Leader: |
Chandranna Rayadurg |
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Assignment title: |
Digital Business |
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Assignment number: |
1 |
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Weighting: |
100% of overall module grade |
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Date given out: |
November 27th 2023 |
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Submission date: |
February 16th 2024 |
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For late submission, please check CCCU Taught regulation (page 28 on
late submission) and Extenuating Policy: |
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Method of submission: |
x |
Online only |
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Online and paper copy |
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Special instructions for submission (if any): |
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Date for results and feedback (please note the final grade is subject to the main CCCU
assessment Board) |
March 15th 2024 |
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Learning outcomes assessed: |
1.
Understand
the key trends and advantages of digital technology and implications for
managing virtual business in the global environment. 2.
Critically
evaluate new and emerging digital business models and key business issues
such as cyber security and ethics etc. in managing effective e-business. 3.
Evaluate
the impact of new collaborative relationships and strategic alliances through
digital technology. 4. Understand and apply
relevant digital business theoretical concepts in practical contexts of a
business or a non-voluntary sector. |
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Late submission of assessed work will only be permitted for a
period of 2 working days (working days are defined as Monday to Friday).
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The penalty for late submission within the allowable period will
be a flat 10% of the available marks.
· After 2 working days late, a mark of 0 will be recorded and the work will be considered a non-submission.
TASK
DESCRIPTION |
BACKGROUND |
Technology today is no longer seen as a
facilitator of everyday business practices. It has now become the heart, the
centre of almost every business strategy, and data can be used by businesses to
produce, store, and analyse relevant information to achieve the competitive
advantage over their peers. Digital business, as it relates to business
technology, offers companies and individuals new ways to connect, collaborate,
conduct business, and build bridges between people. It impacts the basis of
business functionality and determines the way business is managed today.
However, security and privacy have become one of the biggest concerns in the
digital world.
TASK |
Choose a well-established digital business or e-commerce business in a B2B or B2C context. The chosen business must have a well-developed website, where you can find information about their strategies and operations. You are taking the role of an independent digital/e-commerce business consultant tasked to evaluate the strategies that the chosen digital/ e-commerce business is applying based on the tasks outlined below and complete these in a report.
The tasks include:
1.
Provide
an overview of key trends and advantages of digital technology and implications
for managing virtual business in the global environment by drawing on your
chosen business.
2. Critically
evaluate new and emerging digital business models in the context of key
business issues such as cyber security and ethics that your chosen business
uses or may use.
3.
Evaluate the
impact of new collaborative relationships and strategic alliances through
digital technology for your chosen business.
4. The function and popularity of Artificial Intelligence are soaring by the day. AI applications have significantly evolved over the past few years and have found their applications in almost every business sector. Critically discuss at least three applications in general and E-Commerce in particular with its own benefits and challenges. Critically evaluate the application of AI for your chosen business.
LENGTH REQUIRED |
4000 words [+/-10%]
FORMATTING AND LAYOUT |
Please note the following when completing
your written assignment:
- Writing: Written in
English in an appropriate business/academic style
- Focus: Focus only on
the tasks set in the assignment.
- Document format: Report
- Ensure a
clear title, course, and name or ID number is on a cover sheet and a
reference using Harvard referencing throughout is also provided.
- Research: Research should use reliable and relevant sources of information e.g. academic books and journals that have been peer reviewed. The research should be extensive.
The use of a range of information sources is expected – academic books, peer reviewed journal articles, professional articles, press releases and newspaper articles, reliable statistics, company annual reports and other company information. All referencing should be in Harvard style.
Please refer to CCCU General
Assessment Grading Criteria and rubric
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Foundation
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Level 4
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Level 5
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Level
6
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Delivery in day(s):
1